Markku, the owner + creator of Okanagan Lifestyle Apparel, started out working as an educator at lululemon. One of the awesome things about working for this company is getting to come up with some bad a$$ goals and post them for guests to see in the store. Traditionally they are typed out on a template that gets printed out and lamented. Not one to follow the rules, Markku scribbled out his goals on a brown paper napkin and posted it up for all to see. One of his goals was to create his own brand. In July of 2014 Okanagan Lifestyle was born. Since then, they have had over 2000 online orders, 15,000 posts on Instagram using their hashtag and even did a collaboration with lululemon.
His story truly inspires me + hopefully leaves you guys inspired to go after your own goals. No matter how big. Shop all their sweet clothing {here}
sweatshirt Okanagan Lifestyle Apparel, jeans T.Madison - Just Black Brand, hat {old}, choker Forever 21, boots H&M
xoxo,
Alyssa
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